mbym-shop.com is committed to protect the privacy of our site visitors and customers.

The people behind mbyM are customers of other internet sites themselves and fully appreciate and respect the importance of privacy on the internet. We will not disclose information about our customers to third parties, except where it is part of providing a service to you, e.g. arranging for a product to be sent to you, carrying out credit card and other security checks and for the purpose of a customer research and profiling or where your express permission to do so.
Your consent
We will not sell your name, address, e-mail address, credit card information or personal information to any third party without your permission, but we cannot be responsible or held liable for the actions of third party sites from which you may have linked or been directed to the mbyM website. 
All customers in mbym-shop.com has the option of not receiving any newsletter, offers and special information from us. If you wish to cancel your subscription to our newsletter, please visit our website, where you will find a link.

What is a cookie? 
A cookie is a small information file that is sent to your computer, mobile or other device when you visit a website and it will recognize your device on future visits. These types of files do a number of different jobs such as remembering your preferences and chosen items, assisting you to improve your site experience as well as trying to ensure that the adverts or offers you see online are more relevant to you.


Cookies usually contain little information, such as the url of the website that created the cookie, the duration of the cookie's abilities and effects, and a random number. Due to this little amount of information a cookie contains, it usually cannot be used to reveal your identity or personally identifying information.


There are two types of cookies: 1) session cookies and 2) persistent cookies. Session cookies are created temporarily in your browser's subfolder while you are visiting a website. Once you leave the site, the session cookie is deleted. On the other hand, persistent cookie files remain in your browser's subfolder and are activated again once you visit the website that created that particular cookie. A persistent cookie remains in the browser's subfolder for the duration period set within the cookie's file.


Furthermore, there is first-party cookies and third-party cookies. First-part cookies are those cookies that originate from (or sent to) the website you are visiting. These types of cookies usually contain information about your preferences for that particular website. Third-party cookies originate from (or will be sent to) a website that is not the site you are visiting. For example, if the website you are on, uses third-party advertising those third-party advertising websites may use a cookie to track your web habits for marketing purposes.

Cookies can be divided into four types each, which is outlined below:
1. Strictly Necessary Cookies
These cookies are essential in order to enable the site to provide services you have asked for such as remembering your shopping bag items.
2. Performance Cookies
This type collect anonymous information on how people use the site and the data is merged with other users to enable us to improve how the site operates. For example we utilize Google Analytics cookies to help us understand how customers arrive at our site, browse or use our site and highlight areas where we can improve areas such as navigation, shopping experience and marketing campaigns.The data stored by these cookies never shows personal details from which your individual identity can be established.
3. Functionality Cookies
These cookies remember choices that you make such as language and search parameters such as size, colour or product line. These can then be used to provide you with an experience more appropriate with your selections and make the visits more tailored and pleasant. The information is also merged with other users on an anonymous basis to enable us to improve how the site operates. For example our Saved Items feature utilizes a cookie to remember the products which you have expressed a wish to save whilst browsing our website.
4. Targeting Cookies or Advertising Cookies
These cookies collect information about your browsing habits in order to make advertising relevant to you and your interests. They remember the websites that you have visited and this information is shared with other parties such as advertisers. We use, for example, 3rd party companies to provide you with more personalized adverts when visiting other websites.
You can change the settings on your browser to prevent cookies being stored on your computer or mobile device without your explicit consent. Your browser “help” section will normally provide details on how to manage the cookie settings.
Cookies on mbyM-shop.com
On our site, mbyM-shop.com, we use cookies to look into how our site is used and to target marketing to our customers/users. The information is anonymous and can not identify nor name our users. We only store and process personal data when you have voluntarily supplied us with it; such as by filling in a contact form. If we collect any other personal data, you will be informed in this privacy policy or on the respective web pages, of the intended purpose of use and, if necessary, asked for your consent to store and process the data. Your personal data will only be disclosed or otherwise transmitted if this is necessary to implement the contract, render our services or you have given your prior consent.


We use cookies only to make the use of our pages easier for you. Certain pages may store personal data on cookies if you have explicitly agreed to this in advance. In principle, you can also access all the information on our website if you have disabled cookies. In case you do not accept cookies, this can lead to a limitation of functionality.


In the cookies used by mbyM-shop.com, only pseudonymous data is stored. On activation of the cookie this is allocated an identification number; an allocation of your person-specific data to this identification number is not undertaken. Your name, your IP address and other such data that might allow the cookie to be traced to you directly are not placed in the cookie. On the basis of the cookie technology we receive only pseudonymized information, relating for example to which of our shop pages have been visited, which products were viewed, etc.Most of the cookies used by us are automatically deleted once your browser session ends (thereof the name session cookies). Session cookies are required in order to offer you the basket across multiple pages. Furthermore we use cookies, which remain on your hard drive. This is in regards to when you revisit; it is then automatically identified that you have already been with us and which readings and settings you prefer. These temporary or permanent cookies (lifetime from 1 month up to 10 years) are stored on your hard drive and automatically deleted after the specified time. These cookies are used to make our offerings more user-friendly, efficient and secure. Thanks to these files, you may, for example, receive information on the page that is specifically tailored to your interests. The sole purpose of these cookies is to customize our offerings to your customer wishes and to make it as comfortable as possible for you to browse the web with us.


In the cookies used by mbyM-shop.com, only pseudonym information is stored. When activating a cookie, this is assigned an identification number, and an assignment of your personally identifiable information to this identification number is not made. Your name, IP address, or similar data that could allow a direct assignment of this cookie to you will not be added to this cookie. Based on cookie technology, we only receive pseudonymized information, such as which pages are visited on our site, what products are viewed, etc.
mbyM-shop first-party cookies:


Raptor user id
This cookie collects data about your preferences within our products. That way we can offer personalized/relevant recommendations based on your behavior on the site.


asp.net/sitecore user session
This cookie is used to collect information about your session. This is visitor information such as which pages you visited, and whether any goals or campaigns have been achieved. This information expires after your session.


Functionality cookies
These session cookies save information about your user selections, such as acceptance of cookies, language selection, etc. This also applies to the cookie consent that saves the user's cookie consent state for the current domain (whether or not you accepted the cookies on our site).


This cookie assigns an ID to your basket and stores the content. This information expires after 7 days.


Payment URL cookie
This cookie assigns your payment a URL at checkout, so we can distinguish your payment.


Third-party cookies


Session cookie (1 pc.), which aims to determine whether the user is new to the system. This is used for statistics. It expires when you close the browser.
Persistent cookies (5 pcs.), with the purpose of collecting statistics about when the user has visited the website and information about which pages the user previously visited and move on to. These cookies are stored for a period of between 30 minutes and 2 years.


Persistent cookie (1 pc.). Gathers data about the user navigation and interaction on the website to personalize the shopping experience. Stored for 1 year.
Session cookie (1 pc.) placed at session start to tell if it is an ongoing session - so that the sleeknote is not displayed repeatedly for the same user.
Persistent cookies (2 pcs.), with the purpose of collecting statistics about each sleeknote in regards to the user and whether the user has been subscribed to the newsletter via the sleeknote. These are stored for up to 1 year.
Google analytics
We use Google Analytics cookies to help us understand how customers visit our website, review or use our site, and highlight areas where we can improve areas like navigation, experiences with your shopping and marketing campaigns. The data stored by these cookies will never reveal personal details that can reveal your identity.
Persistent cookies (4 pcs.). Used by Google Analytics to distinguish users, register a unique ID used to track statistics about how the visitor uses the website and retrieve campaign information related to the user. These are stored for a period from 30 seconds to 26 months.

In addition, Google Analytics uses a session cookie which is stored for 10 minutes. This is used by Google Analytics to throttle request rate.
Persistent cookie (1 pc.). Used by Facebook to provide various advertising services, including real-time bids from third party advertisers. Stored for 3 months.
Visual Website Optimizer (VWO)
This is used to perform split tests on the site, and the following cookies are used to track users and test information:


_vis_opt_exp_EXPERIMENT_ID_goal_GOAL_ID: This cookie is generated when a goal is created.


_vis_opt_test_cookie: This is a temporary session cookie generated to detect if the cookies are enabled on the user browser or not.


_vis_opt_exp_EXPERIMENT_ID_combi: This cookie is generated when users reach a particular combination. This cookie ensures that users see the same variation that they saw on their previous visit to the page.


_vis_opt_exp_EXPERIMENT_ID_exclude: This cookie is generated when a user is excluded from a test.


_vis_opt_exp_EXPERIMENT_ID_split: This cookie is generated during a Split URL test.


_vis_opt_s: This cookie detects if the user is new or returning to a particular test.


_vis_opt_out: This cookie indicates that the visitor is not part of the test. This cookie is valid for 10 years.
EXPERIMENT ID refers to the ID of the test, and GOAL ID refers to the ID of the goal.


_vwo_uuid: This cookie generates a unique ID for every visitor and is used for the report segmentation feature in VWO. It also allows you to view data in a more refined manner. If you have a test running on multiple domains, you will notice test-specific UUID values.
In the _vis_opt_exp_EXPERIMENT_ID_combi cookie, the Control always has the value of 1, Variation #1 always has the value of 2, Variation #2 has the value of 3, and so on.

Site statistics
We may disclose aggregate, anonymised statistics about the number of visitors to this Website or number of purchases made as required by our investors. We use an independent measurement and research company to gather data regarding the visitors to this website on our behalf using cookies and code which is embedded in the site. Both the cookies and the embedded code provide statistical information about visits to pages on the site, the duration of individual page view, paths taken by visitors through the site, data on visitors' screen settings and other general information. mbyM uses and stores this type of information, as with that obtained from other cookies used on the site, to help it improve the services to its users.
Protecting your security
We may use personal information provided by you in order to conduct appropriate anti-fraud checks. Personal information that you provide may be disclosed to a reference or fraud prevention agency, which may keep a record of that information. This is done only to confirm your identity. A credit check is not performed and your credit rating is unaffected.
Terms and conditions for use of the website
The website is owned and operated by MESSAGE ApS, CVR no.: 10089859, A.F. Heidemanns Vej 19, 9800 Hjørring, Denmark. All names, brands, trademarks and logos on the website are the property of MESSAGE. All names, brands, trademarks and logos are protected by copyright and can only be used with permission from mbyM. 
The content of the website such as text, graphics, icons, images, videos, audio files and software are the property of mbyM or their associated companies and partners. Downloading content from the website is only allowed for personal, noncommercial use, provided that you keep the copyright intact. You may not copy, republish or distribute content from the website for public or commercial purposes or otherwise use the copyrighted content without permission from mbyM or their associated companies and partners, as the case may be. mbyM makes no warranties regarding the accuracy of the information on the website. However, you are always welcome to contact us at contact@message.dk if you find incorrect information on the website. mbyM is entitled to change the content on the website at any time without preceding notice.
If the website links to a third party website, mbyM makes no warranties for the content of the third party website. These links are made for your convenience only, but it is at your own risk when you visit a third party website.

You may at any time contact us in order to receive information about the data we have stored about you - and invoke your right to delete this data. In this case, please contact us at mail: GDPR@message.dk.

Contacting us
We always appreciate an update from our customers, whether it is a complaint or feedback, we are always grateful for the time you spend passing on the knowledge we need to secure, that our customers are satisfied. We would like it if you would revisit the shop, and recommend us to your friends and family.
If you have any questions or feedback do not hesitate to contact our customer service, who will be happy to answer any questions you may have.